LV - 'Make It Better'

Working closely with agency Designate and Dirty Films director Eli Sverdlov, the creative team at Rushes completed the new LV commercial “Make It Better”. Extensive VFX and CG elements were employed to realise the spot, which shows a family in their damaged car being carried by hot air balloons to an LV repair factory, whilst a team of fun quirky animated robots and machines quickly and efficiently mend the car and get it back on the road. I provided VFX supervision for this shoot in Valencia and Barcelona. The final VFX work was led by Jonny Hicks as I was off getting married.

Client: LV
Agency: Designate
Agency Producer: Emma Johnston
Creative Director: Daniel Fagg
Art Director: Faye Carré
Production Company: Dirty Films
Director: Eli Sverdlov
Producer: Alex Bedford
Post Production Company: Rushes
VFX Supervisors: Leo Weston , Andy McNamara, Barry Corcoran
CG Supervisor/Lead: Andy McNamara
Design Lead: Barry Corcoran
Concept Design: Jean-David Solon, Domhnall Malone
Producer: Jules Pye
Production Coordinator: Olli Whitworth
Colourist: Denny Cooper
CG: Craig Travis, Nimesh Patel, Adam Lindsey, Mark Woodcock, Robert Millin, Gerald Crome, Gary Cureton, Linda Johnson, Ryan Passmore, Zahra Al Naib
VFX: Jonathan Hicks, Brian Carbin, Richard Russell, Lorenzo Newell, Noel Harmes, Sarah Breakwell, Sandra Roach