Friend director Ian Pons Jewell along with Wieden & Kennedy bring us TK Maxx’s 2017 Christmas ad. TK Maxx offer shoppers the chance to win a white Christmas by finding one of a limited number of snow globes that will be hidden in TK Maxx stores across the country. Seeing as the last white Christmas to occur naturally in England was back in 2010 this is probably your best bet. This ad shows a family who have won the prize getting more than they bargained for when the TK Maxx snow team show up and blast the whole family including the cat & dog with snow cannons.